ATTITUDE Baby Training Toothpaste strawberry flouride-free 75g

ATTITUDE’s Training Toothpaste Fluoride-free is a gentle, low-abrasive dental paste specially formulated for the infant to toddler age-range. Naturally flavoured with strawberry, this fluoride-free toothpaste contains ingredients not only aiding in plaque removal (Papaya leaf) but helping to keep young gums bacteria-free (green tea leaf). Gentle enough for young gums and teeth and is safe enough to swallow. National Eczema Association certified. NO petrochemical derivatives. NO sulphates. Hypoallergenic. Dermatologically Tested. Cruelty-Free. Vegan. EWG Verified. ECOLOGO certified. PTPA Seal of Approval. 100% recyclable packaging. Made in Canada.

$9.95 $8.95

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  • Manufacturer
  • Eco Attributes
  • Product Attributes
  • Ingredients


ATTITUDE is an innovative Canadian company providing a range of high-quality household cleaners and personal-care products with hypoallergenic ingredients derived from plants. ATTITUDE is committed to products that have the least impact on the environment and family health. To reduce plastic, products come in large 2 litre refill size boxes. ECOLOGO certified. Vegan & Cruelty Free. Hypoallergenic. Made in Québec-Canada.

PETA Certified: Cruelty-free & vegan.

EWG VERIFIED™️ and part of EWG’s Skin Deep®️ Cosmetics Database.

ECOLOGO Certified™️: Sustainable and biodegradable.

Recyclable packaging.
The fluoride-free toothpaste formula allows for tooth brushing without any worries if swallowed.

Enticing strawberry flavor encourages good dental habits from an early age (3 months to 3 years).

The gel texture ensures a gentle brushing.

Hypoallergenic formula.

The antibacterial action of green tea leaves helps maintain good oral and dental health.

Papaya leaves contain papain, which combined with brushing, contributes to reducing plaque.

Made from plant and mineral-based ingredients.

Free of sodium laureth sulfate, a surfactant contaminated with cancer-causing chemicals (1,4-dioxane and ethylene oxide), found in many toothpaste and calcium lactate.
The ingredient list on the product label may vary from what is listed on our website. Manufacturers adjust formulas from time to time to provide the safest nontoxic products and improve performance. Always read the ingredient list on the actual product label prior to using a product

Aqua / water / eau, sorbitol, glycerin, hydrated silica, decyl glucoside, sodium chloride, xanthan gum, citric acid, stevia rebaudiana leaf/stem extract, sodium benzoate, potassium sorbate, caprylic / capric triglyceride, 3-hexenol (green leaves), vanillin, methyl cinnamate (strawberry), carica papaya (papaya) leaf extract, camellia sinensis (green tea) leaf extract.
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